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Marktanalyse - Bancassurance in China: Life, Non-Life and Creditor Insurance

Finaccord

Finaccord

2 / 2012
68 Seiten
Typ: Marktanalyse
Sprache: englisch
Regionen: China
Verfügbarkeit: verfügbar

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Marktanalyse - 'Bancassurance in China: Life, Non-Life and Creditor Insurance'


Bancassurance in China: Life, Non-Life and Creditor Insurance is a study and related PartnerBASE' dataset examining the provision of life, non-life and creditor insurance by banks and other lending institutions in China. Drawing on the results of a survey of 110 banking entities in China, the study verifies the percentage of organisations investigated that distribute each of the following 13 types of insurance: accident insurance, creditor insurance related to consumer finance, creditor insurance related to credit cards, creditor insurance related to mortgages, critical illness insurance, health / hospital cash plans, household insurance, income protection insurance, investment-related life insurance, medical expenses insurance, personal motor insurance, retirement savings, and risk life insurance. For those banking entities that are active in one or more of these fields, the reports ascertain the operating models that they use to source the type of insurance in question (e.g. external, joint venture or captive underwriters) and the identity of the specific providers used. This information is then displayed in terms of the weighted share of partnerships of these providers, which takes into account the number of retail customers of the partner banking entities, thus highlighting those insurance companies that hold the distribution relationships that offer the most potential. You may be able to use this report and the PartnerBASE' dataset that accompanies it in one or more of the following ways:

- gain access to a source of information that provides a comprehensive overview of the provision of personal insurance products by all significant banking entities in China;
- identify partnership opportunities for the same personal insurance products that may arise either because a banking institution is not currently active or because there is scope for replacing an existing initiative;
- understand which underwriters and other product providers have been successful in establishing distribution relationships with the most important banking entities in China;
- assess how the evolving regulatory environment may open up or block opportunities for your organisation to sell through the bank distribution channel;
- appreciate the magnitude of the opportunity to sell personal insurance products through banks and other lending institutions in China.
Inhaltsverzeichnis Marktanalyse - 'Bancassurance in China: Life, Non-Life and Creditor Insurance'



TABLE OF CONTENTS





0.0 EXECUTIVE SUMMARY ............................................................................................... 1





1.0 INTRODUCTION .................................................................................................... 3



What is this report about? .......................................................................................... 3

Distribution partnerships with banks and other lending institutions constitute the focus of this report ............. 3

Rationale ........................................................................................................... 3

Bancassurance sales in China have soared during the last decade ..................................................... 3

Methodology ......................................................................................................... 4

Survey of banks and other lending institutions ...................................................................... 4

Nationwide and local / regional bancassurance partnerships .......................................................... 4

Market data ......................................................................................................... 5

Definitions ......................................................................................................... 5

Investment-related life insurance ................................................................................... 5

Retirement savings .................................................................................................. 5

Risk life insurance ................................................................................................. 6

Critical illness insurance .......................................................................................... 6

Income protection insurance ......................................................................................... 6

Accident insurance .................................................................................................. 6

Health / hospital cash plans ........................................................................................ 7

Medical expenses insurance .......................................................................................... 7

Personal motor insurance ............................................................................................ 7

Household insurance ................................................................................................. 7

Creditor insurance .................................................................................................. 7

Mortgages, consumer finance and credit cards ........................................................................ 8

Weighted provider share of partnerships ............................................................................. 8

Operating models .................................................................................................... 9

Abbreviations and exchange rates .................................................................................... 9

Finaccord ........................................................................................................... 9





2.0 MARKET ANALYSIS .................................................................................................11



Banks and other lending institutions covered ........................................................................11

Introduction to the banking sector ..................................................................................12

Agricultural Bank of China lays claim to the highest number of retail customers in China… ...........................12

…while ICBC is the largest bank by assets ...........................................................................12

The joint-stock commercial banks provide a full range of banking services… ..........................................13

…while many city commercial banks have expanded into other regions ..................................................13

The rural commercial banks were created to improve access to credit for China’s village-dwellers.....................13

Foreign banks in China suffer from a lack of funding from retail deposits ...........................................14

Doubts about the level of bad loans that may be lurking in the economy hang over the banking sector ................ 14

Introduction to bancassurance .......................................................................................15

Bancassurance in China has grown extremely rapidly in recent years... ...............................................15

…but new regulations introduced in 2010 seem to have disrupted the expansion… .......................................15

…while further regulatory notices issued in 2011 are meant to cut down on bribery and mis-selling ...................16

Relationships between banks and insurers have often been weak and sometimes short-lived… ........................... 16

…as joint ventures between banks and insurers appeared late and remain relatively rare… .............................16

…although there are signs that large financial conglomerates may develop in the foreseeable future ................. 17

Investment-related life insurance and retirement savings ........................................................... 18

Insurance market size and growth ................................................................................... 18

The rapid expansion in the market for investment-related life insurance came to a halt in 2011 ..................... 18

The popularity of unit-linked insurance products has fluctuated greatly in recent years ............................ 19

There is a market gap for the provision of pension products for Chinese citizens with higher incomes ............... 19

Variable annuities have been launched in China but are currently not sold through banks ............................ 20

Distribution share of banks ........................................................................................ 20

Bancassurance sales for life insurance have soared but new rules have restrained further growth .................... 20

Bancassurance provision rates, operating models and partnerships ................................................... 20

Investment-related life insurance .................................................................................. 20

A high proportion of Chinese banks still work with multiple insurance partners ..................................... 20

China Life is the leading provider by weighted share of partnerships… .............................................. 21

…while Taikang can also count on a large number of national agreements ............................................. 21

Ping An works with both Agricultural Bank of China and China Construction Bank… .................................... 21

…while Allianz China Life and Sino-US United MetLife also have important deals with large banks .................... 22

New China Life’s reliance on its bancassurance business has made it vulnerable to regulatory changes ............... 22

AIA’ s geographical expansion has been relatively slow due to regulatory hurdles ................................... 24

CPIC has a large number of partnerships with smaller banks in China… ............................................... 24

…while Sun Life Everbright has struck agreements with four medium-sized lenders .................................... 25

While agents provide the main channel for CITIC Prudential, its sales through banks have also grown ................ 25

China Post Life can sell its policies through the Postal Savings Bank of China and the postal network .............. 26

Heng An Standard Life was slated for sale to Bank of China in 2010 but the deal broke down ......................... 26

China Construction Bank’s partnerships tend to be mostly determined at the local or provincial level ............... 26

Some recent bancassurance ties seem not to have taken off or are not well marketed by the branches ................. 27

Retirement savings ................................................................................................. 27

More than a quarter of the Chinese banks surveyed offer retirement products ........................................ 27

Ping An co-operates with two of the ‘big four’ state-owned banks and two rural commercial banks… ................... 29

...while Taikang’s long list of partners includes six city commercial banks ........................................ 29

Aviva-Cofco has teamed up for retirement savings with Bank of Communications ....................................... 29

Performance of key bancassurance underwriters ...................................................................... 30

HSBC Life’s income from bancassurance sales accounts for 85% of its entire business… ............................... 30

…while ING-BoB Life signed its first agreement with Bank of Beijing in Tianjin in June 2011 ........................ 30

Protection-related life insurance .................................................................................. 31

Insurance market size and growth ................................................................................... 31

Protection-related life insurance grew by a compound average rate of 16.4% between 2007 and 2011 ................... 31

The market for term life insurance is traditionally limited but now being boosted by micro-insurance schemes ....... 31

Critical illness insurance is an important product in China and often helps to meet medical expenses ............... 32

Distribution share of banks ........................................................................................ 32

Bancassurance provision rates, operating models and partnerships ................................................... 33

Risk life insurance ................................................................................................ 33

More than a third of Chinese banks promote some form of risk life insurance... ..................................... 33

... and the major partnerships are broadly similar to those for investment-related life insurance .................. 33

Allianz China Life is collaborating with two of the ‘big four’ banks and three foreign lenders… .................... 33

The Shanghai branches of Bank of China collaborate with Manulife-Sinochem Life ..................................... 35

Critical illness insurance ......................................................................................... 35

Bancassurance agreements for critical illness insurance normally involve a single external underwriter ............. 35

Taiping gains access to rural citizens through its alliance with the Postal Savings Bank of China .................. 36

Income protection insurance ........................................................................................ 36

Chinese banks are not involved in the marketing of income protection insurance ..................................... 36

Performance of key bancassurance underwriters ...................................................................... 38

Accident and health insurance ...................................................................................... 38

Insurance market size and growth ................................................................................... 38

The markets for accident and health insurance are growing at a similar pace ........................................ 38

The various types of accident insurance sometimes overlap in their cover ........................................... 38

Strong underwriting profitability has been achieved from Chinese accident insurance ................................ 38

Despite reforms there is still a funding gap when it comes to covering medical expenses in China ................... 39

While private medical insurance has great potential the market is hampered by underwriting risks ................... 40

Bancassurance is only just establishing itself as a distribution channel for medical expenses insurance ............ 40

Distribution share of banks ........................................................................................ 41

Bancassurance provision rates, operating models and partnerships ................................................... 41

Accident insurance ................................................................................................. 41

Most banks offering accident insurance do so in conjunction with a single external underwriter ..................... 41

Taikang benefits from partnerships with three of the four largest banks in the country ............................. 41

Heng An Standard Life offers accident insurance in partnership with China Bohai Bank ............................... 41

China Continent, the partner Hua Xia Bank, is a subsidiary of China’s main reinsurance company ..................... 43

Medical expenses insurance ......................................................................................... 43

Very few banks have established nationwide partnerships for medical expenses insurance... .......................... 43

…although Agricultural Bank of China makes the product available on a regional basis ............................... 43

Health / hospital cash plans ....................................................................................... 44

Health / hospital cash plans are offered on a stand-alone basis by just one bank in China .......................... 44

Performance of key bancassurance underwriters ...................................................................... 44

Personal motor and household insurance ............................................................................. 47

Insurance market size and growth ................................................................................... 47

Premium income in personal motor insurance was boosted by a jump in car sales between 2007 and 2011 ................ 47

A basic motor liability insurance was made compulsory in China in 2006 ............................................. 47

The market for property cover is still dominated by commercial insurance buyers... ................................. 48

…and most banks do not require mortgage borrowers to take out home insurance… ...................................... 48

…while the government phased out a compulsory mortgage-related insurance product several years ago ................. 49

Distribution share of banks ........................................................................................ 49

Bancassurance provision rates, operating models and partnerships ................................................... 49

Personal motor insurance ........................................................................................... 49

Ping An sells personal motor insurance through ICBC… ............................................................... 49

…and through the branches of Agricultural Bank of China in Shanghai ................................................ 51

Household insurance ................................................................................................ 51

Ping An is ranked first in terms of its weighted share of provider partnerships .................................... 51

Yong An benefits from its partnership with China Minsheng Bank ..................................................... 51

As for other products, many relationships apply only at a regional or local level .................................. 53

Performance of key bancassurance underwriters ...................................................................... 53

Bank of China has established its own insurance subsidiary for property insurance lines ............................ 53

Creditor insurance ................................................................................................. 54

Consumer lending market size and growth ............................................................................ 54

Mortgage lending ................................................................................................... 54

China’s residential mortgage market grew at an annual rate of 25.4% between 2007 and 2011 .......................... 54

Non-mortgage lending ............................................................................................... 55

The compound annual growth rate for non-mortgage balances remains higher than that for mortgages ................... 55

Credit and other pay later cards ................................................................................... 56

China’s market for credit and other pay later cards more than doubled between 2007 and 2011 ........................ 56

Creditor insurance provision rates, operating models and partnerships .............................................. 57

Creditor insurance linked to mortgages ............................................................................. 57

Mortgage-related life insurance is offered by more than a quarter of mortgage lenders surveyed ..................... 57

Taikang’s most important partners are Agricultural Bank of China and ICBC .......................................... 59

Creditor insurance linked to consumer finance and credit cards ..................................................... 59

Schemes for loan and credit card payment protection insurance remain undeveloped ................................... 59

Creditor insurance risk coverage ................................................................................... 60

Mortgage-related policies are limited to cover for death and permanent disability .................................. 60

Creditor insurance market size, growth and forecast ................................................................ 61

Premiums for insurance related to mortgages are forecast to more than double by 2015 ............................... 61

China’s high rate of home ownership does not translate into an especially developed mortgage market ................ 61

A mortgage-related insurance product is still restricted to a small number of localities ........................... 61







Tabellenverzeichnis Marktanalyse - 'Bancassurance in China: Life, Non-Life and Creditor Insurance'



LIST OF GRAPHICS / TABLES





0.0 EXECUTIVE SUMMARY ............................................................................................................................... 1



Overview of bancassurance provision rates for different types of insurance in China, 2011 ........................ 2





1.0 INTRODUCTION ........................................................................................................................................... 3



Banks and other lending institutions in China contacted by Finaccord, segmented by type ......................... 4





2.0 MARKET ANALYSIS .................................................................................................................................. 11



Gross written premiums for investment-related life insurance and retirement savings in China, 2007-2011 ........................................................18

Gross written premiums for investment-related life insurance and retirement savings in China, 2007-2011 (data) .................................................19

Bancassurance provision of investment-related life insurance in China, 2011: provision rate, operating models and weighted provider share of partnerships ......23

Bancassurance provision of retirement savings in China, 2011: provision rate, operating models and weighted provider share of partnerships .....................28

Gross written premiums for protection-related life insurance in China, 2007-2011 ...................................... 31

Gross written premiums for protection-related life insurance in China, 2007-2011 (data) ........................... 32

Bancassurance provision of protection-related life insurance in China, 2011: provision rate, operating models and weighted provider share of partnerships ......34

Bancassurance provision of critical illness insurance in China, 2011: provision rate, operating models and weighted provider share of partnerships .............37

Gross written premiums for accident and health insurance in China, 2007-2011 ........................................ 39

Gross written premiums for accident and health insurance in China, 2007-2011 (data) ............................. 39

Bancassurance provision of accident insurance in China, 2011: provision rate, operating models and weighted provider share of partnerships .....................42

Bancassurance provision of medical expenses insurance in China, 2011: provision rate, operating models and weighted provider share of partnerships .............45

Bancassurance provision of health / hospital cash plans in China, 2011: provision rate, operating models and weighted provider share of partnerships ...........46

Gross written premiums for personal motor and household insurance in China, 2007-2011...................... 47

Gross written premiums for personal motor and household insurance in China, 2007-2011 (data) ........... 48

Bancassurance provision of personal motor insurance in China, 2011: provision rate, operating models and weighted provider share of partnerships ...............50

Bancassurance provision of household insurance in China, 2011: provision rate, operating models and weighted provider share of partnerships ....................52

Residential mortgage lending balances outstanding in China (absolute and per capita), 2007-2011 ........ 54

Consumer non-mortgage lending balances outstanding in China (absolute and per capita), 2007-2011 .. 55

Credit and other pay later cards issued and per capita in China, 2006-2010 ............................................... 56

Key data points for the consumer lending market in China, 2007-2011 ....................................................... 57

Provision of creditor insurance linked to mortgages in China, 2011: provision rate, operating models and weighted provider share of partnerships ...............58

Risk coverage of creditor insurance policies in China, segmented by type of underlying product, 2011 ... 60

Creditor insurance gross written premiums in China, segmented by policy type, 2007, 2011 and 2015 (forecast) ...................................................62

Creditor insurance gross written premiums in China, segmented by policy and cover type, 2007, 2011 and 2015 (forecast) (data) ................................. 62

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