Marktanalyse - Home Insecticides in Hungary

The 2011 summer in Hungary was quite cold and very dry; thus, there were less flies and mosquitoes than in previous years. Sales of home insecticides depends on the weather very much, and given that the weather was cooler than usual combined with weak consumer spending power, home insecticides saw both value and volume sales decline.

Euromonitor International's Home Insecticides in Hungary market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Electric Insecticides, Insecticide Baits, Insecticide Coils, Other Home Insecticides, Spray/Aerosol Insecticides.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Insecticides market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

HOME INSECTICIDES IN HUNGARY

Euromonitor International

July 2012



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Home Insecticides by Category: Value 2006-2011

Table 2 Sales of Home Insecticides by Category: % Value Growth 2006-2011

Table 3 Spray/Aerosol Insecticides by Type: % Value Breakdown 2008-2011

Table 4 Home Insecticides Company Shares 2007-2011

Table 5 Home Insecticides Brand Shares 2008-2011

Table 6 Forecast Sales of Home Insecticides by Category: Value 2011-2016

Table 7 Forecast Sales of Home Insecticides by Category: % Value Growth 2011-2016

Bábolna Bio Kft in Home Care (hungary)

Strategic Direction

Key Facts

Summary 1 Bábolna Bio Kft: Key Facts

Summary 2 Bábolna Bio Kft: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 3 Bábolna Bio Kft: Competitive Position 2011

Executive Summary

Value Sales of Home Care Stagnated

Consumers Are Increasingly Willing To Switch Between Brands

Private Label Forging Ahead Slowly

Multinationals Dominate Home Care

Small Growth Is Predicted Over the Forecast Period

Key Trends and Developments

Weak Economic Condition of Consumers Affects Sales of Home Care Products

Back To Time-tested, Old-style Products

Private Label Slowly Gains Ground

Strong Price Competition

Liquid Products Perform Well

Market Indicators

Table 8 Households 2006-2011

Market Data

Table 9 Sales of Home Care by Category: Value 2006-2011

Table 10 Sales of Home Care by Category: % Value Growth 2006-2011

Table 11 Home Care Company Shares 2007-2011

Table 12 Home Care Brand Shares 2008-2011

Table 13 Penetration of Private Label by Category 2006-2011

Table 14 Sales of Home Care by Distribution Format: % Analysis 2006-2011

Table 15 Sales of Home Care by Category and Distribution Format: % Analysis 2011

Table 16 Forecast Sales of Home Care by Category: Value 2011-2016

Table 17 Forecast Sales of Home Care by Category: % Value Growth 2011-2016

Sources

Summary 4 Research Sources

• Air Care in Croatia
• Air Care in Macedonia
• Air Care in Uzbekistan
• Bleach in Croatia
• Bleach in Macedonia
• Bleach in Uzbekistan
• Dishwashing in Croatia
• Dishwashing in Macedonia
• Dishwashing in Uzbekistan
• Home Care in Croatia
• Home Care in Macedonia
• Home Care in Uzbekistan
• Home Insecticides in Croatia
• Home Insecticides in Macedonia
• Home Insecticides in Uzbekistan
• Homewares in Japan
• Laundry Care in Croatia
• Laundry Care in Macedonia
• Laundry Care in Uzbekistan
• Polishes in Croatia